Response Animation Idle Load (RAIL) designing concept is here since 2015. But, now we can expect that it will thrive in 2020 and beyond. The concept is associated with a faster load time (under 1 second) and the excellent performance of the website.
It focuses on a pleasant user experience. A Smashing Magazine article has revealed that RAIL breaks down UX into tap, drag, scroll, etc. actions and provides performance goals along with a structure necessary for better performance. In brief, the RAIL concept is useful for web designers who follow the user-centric approach.
At Bemztouch, We follow response Animation Idle Load in designing our products. Our products stand outstanding and our clients keep coming.